Our planet can no longer meet the demand for raw materials. That is why the United Nations (UN) has drawn up sustainable development goals, which have been signed by 192 countries, including the Netherlands. But how do you put them into practice? Behavioral change begins with awareness and gamification is a fun and effective way to achieve this goal. Moreover, a game perfectly matches the way young people experience the world. However, because it works very intuitively, it can also be used as a civic participation tool for other target groups.
From popular game to sustainability
On June 23, 2018, we launched Ecocraft: a computer game with an educational angle, based on the popular Minecraft and developed in close collaboration with SPINlab (Spatial Information Laboratory) of VU University Amsterdam. The game lets you make the real world more sustainable in a virtual environment, teaching you which steps are necessary for an energy-efficient residential area.